Negotiation Skills: Effective Strategies for Success

(Image Credit: Gerd Altmann | License: CC0)


An effective negotiation process is an essential element in value creation for an organization. Whether you are seeking additional resources, purchasing something or closing a contract for your company, your success depends on your ability to negotiate well.

Every organization can benefit from improved negotiation skills. Whether you are in hospitality, pharmaceutical, healthcare, manufacturing, distribution/warehousing, aerospace, defense, IT/tech, accounts receivable, retail, wholesale, e-commerce, or any other industry, keen negotiation skills help to enable corporate alignment and sustainable business relationships.

In today’s competitive business world and difficult economy, having effective negotiation strategies can create long-term relationships with customers, management or your suppliers.  A win-win negotiation strategy means that both parties have mutual respect, long after they have inked the deal. There are no losers when a negotiation is done right.


This course will help participants develop a truly engaging and responsive negotiation style, leading to positive results for you and your organization. It will give you an advantage in today’s challenging business environment.

The Negotiation Skills: Effective Strategies for Success training course uses a structured and practical approach and is aimed at helping participants navigate the basic rules of negotiating and apply the strategies immediately.

Training Methods

Incorporating experiential learning methodology, participants will learn from:

  • Lectures with PowerPoint presentations
  • Videos & Discussions
  • Role Plays
  • Activities & Games
  • Live exercises

Course Outcomes

After the course, participants will be able to:

  • Understand the 3 stages of negotiating
  • Learn 20 different negotiating strategies
  • Develop strategies for future negotiations
  • Apply the strategies immediately
  • Avoid pressure points in negotiating
  • Build up their power factor

Who should Attend

(Image Credit: Gerd Altmann)
(License: CC0)

  • Executives and Managers
  • Sales and Sales Support personnel
  • Department Heads / Team Leaders
  • Customer Service personnel
  • Decision Makers
  • Anyone who wants to improve on their communication skills

Duration of Training

2 days

Note:  A special version of this course caters for negotiations in Customer Service

Request for Course Outline and more information


Course Code: GP-LS04